Budget
You should buy the best rug you can afford, even it means living with bare floors while you save up your pennies. Look for good quality natural materials such as wool and silk. A high-quality wool rug will wear well and even look better over time, says Kurtz. "Wool has the capacity to develop its own patina through exposure to light and air and feet walking on it. It's like having a wonderful piece of wood furniture and rubbing your hand over it every day."
Sisal, jute and grass rugs often cost less, but are difficult to clean and don't last as long. "If you spill red wine on it, that rug is gone," says Baglino.
In general, use the cost of the other furniture in the room as a guideline for how much to spend, says Lohnes. In the living room, for instance, the rug should cost as much as the sofa, or slightly more. (Since our 12-year-old sofa has been spilled and spat up on through a decade of kids, I'm using what I'd spend on a new sofa as a guideline.) Set your price limit before you shop then add 10 percent, so you have some flexibility in that range.
Size
Lohnes' rule of thumb: Choose a rug that is two feet shorter than the smallest wall in the room. So for my 10 x12-foot office, I should look at rugs no more than eight feet wide. For our bare front hallway, Lohnes says I should swing open the front door and then measure the floor from that point, so the first three feet or so remain clear. Hall rugs should have at least six inches of floor showing on all sides.
Dining room rugs should extend at least 18 inches beyond the edge of the table so that the rug accommodates the dining chairs. In bedrooms, try runners at each side and even the foot of the bed, or place a rug one-third of the way under the bed so the rest of the rug creates a nice mat at the bottom of the bed.
In large rooms, rugs should fit the configuration of the room and furniture. Our 15 x 20 foot living room, for example, is arranged in one large conversation area, so we should look for a rug to cover and frame that entire area, big enough so that at least the front third of the furniture sits on the rug. A big room set up with two smaller conversation areas would look best with two separate rugs, as long as they're linked by color or material (they don't have to match exactly).
Where to Buy
Start by shopping with your eyes — not your wallet — so you know what you want. "Look in high-end magazines for ideas about what great interiors have on their floors," says Kurtz. If it?s an antique it will be very expensive, but there are probably contemporary versions of the same rug.
Baglino says he would stay away from department stores ("the markup is HUGE") and "would always avoid the `Going out of business' rug sale." Look for name brand retailers and manufacturers, such as Karastan, Royal Intercontinental, Merida Meridian, Elson and Tufenkian.
Ask friends for referrals to good rug dealers. And while all the experts emphasize the importance of seeing and touching and experiencing a good rug before you buy, they also suggest browsing online to get a feel for designs and colors and trends. I found lots of options at www.homedecorators.com and www.smithandnoble.com, as well as the web sites of some of the makers listed above.
Bottom Line
The most important consideration in buying a rug is finding something that "has a beating heart and is going to please you every time you look at it," says Kurtz. "A great rug, a place to sit, a can of paint and you're done."
The Other Side
What if you have the opposite dilemma: you own great area rugs but buy a new house with wall-to-wall carpet? If they're really beautiful rugs, hang them on the walls, the experts say. In general, putting area rugs down over carpet just doesn't work, unless you have wall-to-wall carpeting with very low pile. Another suggestion: If you own a beautiful area rug, "it's great incentive to tear up the carpeting in at least one room and put down hardwood floors," says Kurtz.
*by Kathy McCleary